Sourced globally, grown locally: Market Buy is an ambitious project conceived by James Mash. To build an online marketplace and provide a secure place for growers of fresh produce to connect and trade directly with buyers at a global scale.

the challenge

We recognised that introducing technological change into an established industry presents a unique set of challenges that goes beyond the work of competent project administration. It requires an extra level of attention and support for successful take-up and implementation to happen. We, therefore, adopted a dual role that both managed the technological change and served as technical developers and implementers. The technology-first solution had to be elegant and simple to enable users to add new products and bid on listings quickly.

The outcome

Our client James had a goal, it was to develop an idea he had for a long time. Our scope was to deliver not only a proof of concept but to provide James with an MVP that would be delivered within his bootstrapped budget. We delivered the confidence and product for James to seek out Series A funding to take MarketBuy to the next stage.

project deliverables
Brand Identity

Working with James, the client we designed a sophisticated marketplace that made it simple for users to sign up and list products for sale but also easy for future investors to understand James concept.

Website and Design System

Working with James, the client we designed a sophisticated marketplace that made it simple for users to sign up and list products for sale but also easy for future investors to understand James concept.

Image Bank

James invested in a bank of over 50 images that we curated, categorised and hosted so that they matched the brands humble and approachable aesthetics - making it easy for James to build presentations and any future marketing materials by himself with ease and confidence.